TRUSTed Smart Grid Privacy Program helps companies certify their data collection and usage practices – using a standard for privacy that is based on Smart Grid Guidelines developed by the Future of Privacy Forum, and TRUSTe’s core values of transparency, choice, and accountability.

Helping Companies Access CEUD Efficiently, Reliably and Securely

Competitively differentiate your "smart" service


TRUSTed Smart Grid Privacy Certification


What is the Smart Grid?

The Smart Grid is a planned nationwide network that uses information technology to deliver electricity efficiently, reliably, and securely*. Smart Meters, a key element of the Smart Grid, enables the collection of detailed customer energy usage data (CEUD) in order to 1) help utilities manage the delivery of energy more effectively and 2) provide customers an understanding of their energy use and information on how to manage it more economically.

How Can TRUSTe help Competitively differentiate your "smart" service?

Privacy concerns and risks arise from the increased collection of detailed personal information and require additional protection for customers. The TRUSTed Smart Grid Privacy Program assesses and certifies the privacy practices of third-party companies that require access to CEUD to power "smart" services and products, convincing utilities and customers that they can trust those companies with their energy usage data.

Examples of "smart" services and products that can benefit from TRUSTed Smart Grid Privacy Program:

  • Home security management systems
  • Smart thermostats
  • Smart appliances
  • Energy management apps
  • and other services that use this data

The TRUSTed Smart Grid Privacy Program helps companies certify their data collection and usage practices - using a standard for privacy that is based on Smart Grid Guidelines developed by the Future of Privacy Forum, and TRUSTe’s core values of transparency, choice, and accountability.


Key Features

TRUSTe privacy certifications follow a comprehensive and proven multi-step process to ensure your privacy practices meet applicable regulatory and industry standards.

Data Collection & Discovery

TRUSTed Smart Grid Privacy certification begins with a review of the data privacy management practices you want to certify. We work with you to identify a range of information including what data you collect, how you use it, who you share it with, third party agreements, use of trackers, privacy disclosures, opt-outs, and much more. We also review your stated privacy practices and policies. The TRUSTe team uses a combination of methodologies including a manual evaluation of your privacy practices by our team of privacy analysts, company interviews and on-site engagements, and digital property scanning tools.

Privacy Findings Report & Gap Analysis

We present you with a Privacy Findings Report summarizing a gap analysis between your privacy practices and the TRUSTe Privacy Program Requirements along with the changes you need to make to your data privacy management practices and privacy policies to achieve certification. The TRUSTe Privacy Program Requirements are built upon the core principles of transparency, choice and accountability and they provide a comprehensive set of requirements based on applicable privacy regulations, industry self-regulatory requirements, and industry best practices.

Privacy Statement Validation

We validate that your new privacy statement accurately reflects your privacy practices and is consistent with our Privacy Program Requirements.

Certified Privacy Seal

Once we validate that you've implemented the changes outlined in the Privacy Findings Report, you get access to the TRUSTed Smart Grid Certified Privacy Seal. The seal is recognized globally as a high standard for privacy management and displayed on thousands of websites and apps. You can display the seal both on your privacy statement as well as in other prominent places like your website home page and site footer to demonstrate your commitment to privacy. The seal is hosted by TRUSTe and linked to a TRUSTe Validation Page to provide real-time verification that your website certification is current and valid.

Letter of Attestation

Once certification is complete, you can request a customized letter of attestation that your company is a TRUSTe client that has undergone a review and alignment with TRUSTe's privacy program requirements. This attestation can be shared with clients and business partners as part of RFPs and other processes reviews to complement the TRUSTe Seal, providing a competitive distinction and selling point.

Privacy Dispute Resolution Service

TRUSTe also offers a third-party dispute resolution service, which helps you efficiently manage privacy inquiries from customers. It also addresses the dispute handling requirements for regulatory programs like the US-EU Safe Harbor Framework.

Ongoing Privacy Guidance

TRUSTed Smart Grid Certification also provides you with access to ongoing privacy guidance as it relates to your TRUSTe certification, including new regulations, product plans, geographic expansion, and acquisitions. You’ll get access to TRUSTe Privacy Solutions experts along with Educational Webinars, Seminars, White Papers, and Research Reports.



TRUSTe Data Privacy Management Platform

TRUSTed Smart Grid Privacy Certification is available individually or as part of our Data Privacy Management (DPM) platform.

Comprehensive solution including Privacy Assessments and Certifications, Monitoring Tools and Compliance Controls.

Manage privacy globally across all your online channels - web, cloud, apps, ads.

Powered by a robust cloud-based technology infrastructure and TRUSTe privacy experts.

Enables businesses to protect their brand, build trust, and maintain compliance.

For more information, visit TRUSTe Data Privacy Management Platform.

Data privacy management platform from TRUSTe offering web, cloud, mobile and ad privacy solutions.
TRUSTe Data Privacy Management Platform
Watch the Video »

Featured Resource

TRUSTed Smart Grid Datasheet
Download Now »

Why TRUSTe

  1. Comprehensive Suite
  2. Global Presence
  3. Regulatory Experience
  4. Robust Platform
  5. Flexible Support
  6. Cost Effective
  7. Cross-Industry Experience
  8. Trusted Brand
  9. Learn More »

Follow Us

About Truste

TRUSTe is the leading global Data Privacy Management (DPM) company and powers trust in the data economy by enabling businesses to safely collect and use customer data across web, mobile, cloud and advertising channels. Our cloud-based Data Privacy Management Platform delivers innovative technology products, including website monitoring and advertising compliance controls - along with privacy assessments and certifications. More than 5,000 companies worldwide rely on our DPM platform and globally recognized Certified Privacy Seal to protect / enhance their brand, drive user engagement and minimize compliance risk.